Privacy Policy


Our Privacy Pledge

Customer care and safety is our number one priority. We pledge that we will use your data safely and responsibly, according to the latest rules and regulations. We will make sure we collect and store your data securely. We also pledge to tell you exactly how we collect, store, and use your data. We recognise that it is your right to know how we use your personal information.

Data Subject The person a piece of data relates to. In this case, you – our customer and / or employee.
Personal Data – Any information relating to the ‘Data Subject’ (in this case, you) that can be used to identify you directly or indirectly.
Special Category Data – This includes many different types of data, including (but not limited to)
information about a person’s health, which is relevant in our case.
Data Controller – The person (or business) who decides the purpose for which, and the way in which, any personal data is to be processed.
Data Processor – Any person or business (other than an employee of the Data Controller) that processes data on behalf of the Data Controller. This can include third parties (such as IT service providers).
Consent A Data Subject’s clear agreement to the processing of their Personal Data for reasons outlined to them, clearly and unambiguously.
Data Protection Officer – Somebody who is given formal responsibility for data protection Compliance in a business. Not every business has to have one.
The Service – Pregnancy services provided by a clinic trading under the Hey Baby 4D Trademark, including (but not limited to) obstetric ultrasound and screening tests.
Us / We / Hey Baby 4D – Hey Baby 4D Birmingham Ltd (T/A Hey Baby 4D Birmingham) and HB4D Ltd (the Franchisor, owner of the Hey Baby 4D Trademark and owner of the website)
You – Any customer and / or employee of the Hey Baby 4D brand

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